Track 1
Know Your Numbers
You can’t manage what you don’t measure — and you can’t measure everything. This track teaches the handful of numbers that actually tell you how your practice is doing.
Core lesson
Build a one-page monthly scorecard
Pick a small set of numbers, review them on the same day every month, and watch the trend — not the single month. A simple starter scorecard:
- Gross revenue
- Average client transaction (ACT)
- Active clients
- New clients
- Visits per active client
- Payroll as a % of revenue
- Cost of goods sold as a % of revenue — read the full guide →
When one moves the wrong way two months in a row, that’s your agenda for the next leadership meeting.
Coming to this track
- The 7 Numbers Every Practice Owner Must Track Every Month
- Reading your P&L like an owner, not an accountant
- Pricing with confidence (without losing clients)
- Where independent practices quietly leak margin
Know Your Numbers: articles and guides
Guides
- Cost of Goods Sold (COGS): what’s included, benchmarks by category, the 22% goal, and eight ways to improve it.
Articles
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The 7 Numbers Every Practice Owner Should Track Every Month
Seven numbers, one page, 30 minutes a month. The scorecard I’d want every independent owner reviewing before the month gets away from them.
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Your COGS Is Talking. Are You Listening?
What counts as COGS in a veterinary practice, what the benchmarks say, why 22% or less is the goal, and eight ways to improve it.